est. 2018

About Us

The first definition of Parsimony is “an extreme frugality in the use of resources”.  And that is somewhat true.  We are a scrappy crew that is very cautious with our money and has a strong bias that favors value over luxury.

But the second definition is a better fit.  The Law of Parsimony (or Occam’s Razor) is "the problem-solving principle that the simplest solution tends to be the right one” (Thanks Wikipedia!)

The job of running a business (the definition of any job really) is all about solving problems.  And at Parsimony we love to solve problems for marketplace sellers so that they can become the successful entrepreneurs that they dream of.  It really is our goal to create 10,000 millionaires.  Here is how we do it:

  • Single source of truth:  It all starts with a master database that seeks to hold a record of every transaction, selling price, product cost, customer interaction and more.  You will never have to hear “Well that other system says something completely different."  You will have a single source of truth.
  • Data vs Information:  Now that we have all the data, Parsimony will convert it into something much more valuable.  Information. Information is the Difference that makes a Difference.  Did something change?  Let’s take action on it. Are we going to run out of stock?, here is how much to buy, what you paid last time, and when you can expect it.  Did something go wrong?  Here is the date and time that the change was made and who made it.  Let’s get it fixed and document the proper procedure.
  • Power of Parsimony:  One system with all the Tools that you need to run your business and it all works on a single database so you have a Single Source of Truth.  You can make decisions with confidence and trust your team to do their jobs.  In short, you let the systems run the business while you and your team run the systems.  And if you ever decide to exit the business, you don’t hand off a dozen different logins to systems and hundreds of different spreadsheets.  You give one login to the new owners and say  “It is all in Parsimony."

President and Co-Founder

we live by it

We Believe

We believe in fun.

We believe in winning.

We believe in the Golden Rule.

We believe that life is a team sport.

We believe in long-term relationships.

We believe Entrepreneurs are changing the world.

We believe in putting our name on everything we do.

We believe Entrepreneurs make the world a better place.

We believe a winning Strategy is a prerequisite to success.

We believe in PEOPLE: Our members. Our team. Our partners.

We believe in doing the right thing; even when nobody is looking.

We believe technology is just one way to empower Entrepreneurs.

We believe Entrepreneurs add to, not subtract from, the world we live in.

We believe systems should run the business and people run the systems.

We believe that everyone is best when they know and use their strengths.

We believe even the best strategies require excellence in tactical execution.

We believe in discipline. We’re willing to do whatever it takes to achieve our goals.

What do you believe?

let’s meet


Real World

AMZ and Beyond Mastermind

Herradura, Costa Rica
Feb 13-20 - Steve Simonson / Speaking

Real World

Empowery Summit

Seattle WA, USA
TBD - Hosting

Real World

Traffic & Conversion Summit

San Diego, CA USA
Feb 25-27 - Attending

Real World

Prosper Show

Las Vegas, NV USA
Mar 17-19 - Attending

Real World

European Sellers Conf

Prague, Czech Republic
Mar 28-29 - Steve Simonson / Speaking

Real World


Las Vegas, NV USA
Jun 21-23 - Attending

Real World

ERPNext Conference 2019

Mumbai, India
October - Attending

Real World


Intro to Parsimony



Customizing parsimony


we’ve got passion

Meet Our Team

Steve Simonson

CEO and Founder

You can have everything in life you want, if you will just help other people get what they want.

Steve Simonson is an lifelong entrepreneur having founded, purchased, built, and sold numerous companies over the past 3 decades.

Along the way, Steve's companies have been publicly recognized with three consecutive years on the Inc. 500 list, multiple listings on the Internet Retailer Top 500, Washington State Fastest Growing Business as well as a number of other company accolades. Steve was also a finalist in the Ernst and Young Entrepreneur of the Year Award.

Steve brings his deep expertise as a leader and operator at many companies which he has taken from start-up to exit.

His company operations today are managed through his holding company: SymoGlobal and his FREE entrepreneurial support site and the exclusive mastermind group Catalyst88.

In 2019, Steve’s focus will be on two new entrepreneurial focused startups. Parsimony is a complete ERP system for ecommerce entrepreneurs. The new Empowery eCommerce Cooperative is a member owned COOP designed to help members gain access to products, services, and community they need while banding together to save money.

Steve is especially passionate about entrepreneurship and is inspired by the great Zig Ziglar quote: “You can have everything in life you want, if you will just help other people get what they want.”

Michael Pinkowski

President and Co-Founder

Go. Be. Strong!

Michael has been involved in ecommerce since building his first transactional website in 1998. Since that time he has used his expertise to help multiple companies find success on the Internet.

He was COO of iFLOOR as they grew from startup to $50M in sales in 5 years and was Director of Marketing for ATG Stores (now part of Lowe’s) for their journey from $50M to over $100M. Since that time, he has founded his own companies and brought his expertise to a half dozen other ecommerce companies. In 2019, Michael will be focusing on a new entrepreneurial-focused startup,, which is a complete ERP system for ecommerce entrepreneurs.

Michael earned his MBA in Finance and Marketing from Ohio State University. He and Jennifer, his wife of over 30 years, have the two best boys in the world and live in Bellevue, WA just east of Seattle. His battle cry is “Go. Be. Strong!"

join our team


Accounting / Implementation Support

Do you believe that numbers, when managed by a financial professional, are the music of the business?  A symphonic masterpiece can be created by the right person in this role.

Project Management

Drive both the internal development team and external resource providers to on-time and on-budget solutions and a regular cadence of delivered, working features and functions.

Marketing Support Specialist

With a product this great, we want the whole world to know about it.  Can you SHOUT and SCHMOOZE?  We need someone who loves telling the story of great ERP software.

Front End Developer

Let's face it, ERP software is all about function.  But that doesn't mean it can't be stylish too.  Help us to create attractive experiences that will make users LOVE their work.

say hi


Please feel free to connect if you have any questions. If you are already a customer please use the normal ticketing system for faster responses.

Billing / Mailing Address
Parsimony, LLC
30 N. Gould Street, Suite R
Sheridan, WY 82801 USA

[email protected]